Provide your target audience, company objectives and products/services.
You can send any internal documents such as a product deck or SOPs to your VA.
Based on your goals and target audience, your VA will create a lead generation strategy.
Email marketing, cold calling, LinkedIn prospecting, Facebook groups and other paid applications or software.
Assess and provide feedback.
Provide your feedback and any questions you have about the strategy presented.
Generate new leads.
Once approved, your VA will start implementing the recommended strategy.
Performs continuous monitoring and reporting of results.
Your VA will identify any loopholes and/or obstacles during the lead generation process and suggest ways on how to make the process more efficient.
Creates a detailed report on findings, results and recommended strategies moving forward.
Provide your buyer persona.
Your VA will look for prospects with similar demographics, location and interests/behaviors to your target audience.
Compile a list of prospects.
Your VA will search for new leads and build your database – identifying how relevant services can be offered to them. Information such as email, mobile number or company website will also be included.
Set a daily quota.
Set a daily target of the number of people your VA should reach out to.
Creates a message template to be used when reaching out to prospects.
Assess and provide feedback.
Provide your feedback and any suggestions on the messaging and tone of voice.
Once approved, your VA will start reaching out to prospects.
Whether it’s via email or cold calling, your VA will implement the best strategy when it comes to generating leads.
With constant communication, your VA will update lead status and turn over warm leads to the sales team. Your strategy and daily quota might also be re-evaluated depending on results.
Provide the necessary information for qualifying leads such as budget, authority, needs and timeline.
Tracks leads and updates status regularly – qualified, warm, hot, cold, unqualified.
Your VA will clean-up your list and send you a copy of qualified leads.
Assess and provide feedback.
Save your leads list. Lead gen strategy and daily quota might also be re-evaluated depending on results.
Once first contact is done, your VA will maintain constant communication with your lead and nurture company-lead relationships.
Closely monitor lead progress and create a standardized follow-up process.
Create an outreach method specifying follow-up sequences – whether it’s sending a personalized message or promotional emails.
Provides regular updates on status of leads with a daily or weekly report.
Based on results, recommends ways on optimizing lead gen strategy. Your VA can also suggest adjusting lead targets or exploring other platforms.
Provide feedback and assessment
Provide your feedback and any questions you have on the report presented.
Creates a report with a detailed summary of each qualified lead – contact information, requirements and message history.
Your VA will compile all essential information needed for sales team handover.
Provide the list to your sales team.
Your VA can also find ways on how to optimize the handover process – whether it’s integration into your CRM or automation using other platforms.
Coordinate with your sales team to set up initial meetings and closing.